Toffifee history

An innovation in 1973 and nowadays enjoyed by people in more than one hundred countries: Discover the successful story of Toffifee.

Toffifee on a world tour
2014

Toffifee on a world tour

Toffifee on a world tour – the combination of hazelnut, caramel, nougat and chocolate is now being enjoyed in more than 100 countries around the globe.

A special Toffifee “Happy Birthday” edition
2013

A special Toffifee “Happy Birthday” edition

Toffifee celebrates its 40th anniversary – a special “Happy Birthday” edition is available in Germany. Each 500 g special pack includes a recipe for a birthday cake created especially for Toffifee’s anniversary.

Toffifee is increasingly popular abroad
2000

Toffifee is increasingly popular abroad

Toffifee retained its uniqueness even in the new century. And it became increasingly popular abroad. The combination of four ingredients is a treat for the whole family.

Toffifee in TV
1990

Toffifee in TV

Loud, colourful and slightly crazy – those were the 1990s. But what about Toffifee? In TV, young and old went off exploring with the chocolate-made treat and all returned home when Toffifee came out.

Toffifee appears in TV commercials
1980

Toffifee appears in TV commercials

“There’s so much fun in Toffifee!” Toffifee appears in TV commercials with a new slogan and as a treat for all the family.

Toffifee started in Germany
1973

Toffifee started in Germany

Black, brown and the hazelnut – this is how Toffifee started in Germany in 1973. What was intended as a little energy snack for working women soon grew: Toffifee gave Storck a genuine world first.